Branding, Design and New Business

11.16 (Sat)13:30 @Orange Stage
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在物質過剩的時代裡,品牌唯透過風格形塑,才能在眾多競爭者中脫穎而出! 如何從自身理念中找到品牌議題定調?如何創造體驗跨出同溫層、圈粉新族群? 看創意新創如何以靈感、初衷、理念,打造新商業模式,品牌創意如何有效變現!

Agenda

11.16
Time Event Guests
13:30-13:40 Opening

13:40-14:25 【Creative Curating x Emotion Communication】 Impact・Manufacturing Surprise,New Trend of Experience Design
Albert Chen
Co-founder / Creative Director of Surprise Lab.
14:25-15:10 【Social Issues x Space Creation】 Tomorrow Apartment・Co-Living,New Imagination of Taipei Rental House
ShiyinRung Pan
Co-founder / Brand & Business Development Director of 9floor
15:10-15:50 【Environmental Protection x Branding Diffusion】 Beach Clean-up・Marine Education, New Generation of Issue Communicator
Jason Huang
Co-founder of RE-THINK

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Speaker

Albert Chen is a designer and curator of experience design. He excels in integrating various media for experience innovations. Immersive experience, food design, theater, photography, and filmmaking are all part of his repertoire. With an extensive portfolio, Albert pioneers in Taiwan’s emerging market of immersive experience. He obtained his Bachelor of Science degree in Engineering Science and Ocean Engineering from National Taiwan University, and graduated from Imperial College London as Master of Innovation Entrepreneurship & Management. As he furthered his studies in London, he discovered and embraced possibilities, bold and wild, before coming back to Taiwan to establish Surprise Lab., and contribute to shaping new looks of the cities.

Albert Chen

Co-founder / Creative Director of Surprise Lab.

Co-founder/ Brand & Business Development Director at 9floor. With urban planning background, Pan established 9floor co-living in 2015, aims to provide better living experiences in urban area through space and user design. Now besides from the renovation works, 9floor also provide planning and management consulting services to companies and governments. As a creative entrepreneur, Pan leads 9floor won the several significant global awards include Good Design Award in Japan, 2018; Asia Social Innovation Award in HongKong, 2017; ANYSE in Seoul, 2016 and Shopping Design Award best 100 in Taiwan,2018.

ShiyinRung Pan

Co-founder / Brand & Business Development Director of 9floor

Jason Huang, co-founder of RE-THINK environmental non-profit organization. raising environmental awareness through innovative campaigns and education to expound the environmental issue in an appealing and understandable way.

Jason Huang

Co-founder of RE-THINK

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